The Top 4 reasons Why Your Company Website Should Be Using WordPress
Having an amazing website gives your business a definite advantage. Is your company website boring, lacking in content, or even non-existent? If so, WordPress is probably the solution for you. If you have always thought of WordPress as a platform for personal blogging, you’re missing out on one of the best kept secrets in online […]
What is website conversion optimization?
Getting people to visit your site is one thing, but turning them into customers and clients is something else. The fancy word for this is ‘conversion optimization’, and it touches upon branding, SEO, web design, social media marketing, and a host of other areas. In this article, we’re going to keep it simple though. Testing […]
Why does website speed matter for businesses?
If you are reading this, you are probably a business owner. You’ve taken the time to find a market you’re passionate about – and, maybe more importantly, a market that is hungry for something you are able to offer. You’ve also put a lot of effort into to building a fantastic product or service so that […]
What Are Backlinks? Are they Important for SEO?
It wasn’t all that long ago that you could dramatically improve your rank on all of the major search engines (including Google) by doing nothing more than collecting a handful of backlinks and flooding your content with just as many keywords as you could stuff in it. Today that just isn’t quite how things need […]
What is Local SEO?
If you’re a business owner, you have probably heard a lot about ‘local SEO’, but what exactly does that mean and how is it different that other forms of search engine optimization? First, let’s talk about the basics of search engine optimization, or ‘SEO’, as it is commonly abbreviated. SEO is an online marketing strategy […]