What is local SEO?
The vast majority of ‘local’ companies nowadays will have been approached by a search engine consultant who claims that they need local SEO (hint: you do). What many search engine consultants are not too good at though is explaining exactly what local SEO is. They will be more than happy to rattle off the benefits, […]
SEO study: online search is the most trusted media source according to world’s largest PR firm
If you are new to using SEO as a way of attracting new customers and clients, and have been relying on print related advertising, a new study by Edelman, the biggest public relations firm in the world, indicates that your advertising dollars are better spent online than with traditional media sources. The findings are the results […]
Why aren’t you using video in your online marketing yet?
The single most important goal of any business is to maximize profits while creating a positive experience for clients. The one surefire way to make this happen is to expand your company’s customer base. But how? For centuries, businesses have tried numerous ways to generate a buzz about their services and products in order to […]
Do you need to disavow your old SEO?
In the past ranking highly in the search engines was dreadfully easy. All you needed to do was get as many links out there as possible and it did not matter where those links came from. The search engines are smarter now though. As a result, many of our clients come to us with tired […]
Five Reasons Businesses Should Invest In SEO
Here’s one of the best-kept secrets in online marketing: 70% of all links that search engine users click on are organic. What that means is that people are more than twice as likely to find your website in search results than if you had tried to woo them by paying for online advertising. It is […]